I really like the look of the Energizer font. It breaks the rule of typography concerning never slanting your woodmark, but it's still effective. I think the slant of the letters gives the typeface the appearance of movement, which fits perfectly with the product. Researching the font that was used, I found it closely resembles the font Condor Bold Italic. The word 'max' is a different font, but I'm not sure what it is. I do know that I like whatever font was used on the word 'max' and it gives the overall appearance a futuristic look that is very appealing to me.
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